In this episode I chat with Bob Athwal, Fellow of ISE and currently leading Racial Diversity at Skyscanner.
Bob has a vast range of experience in recruitment and higher education. This makes him the perfect chap to chat with about early careers recruitment in a decade that has been kick-started by crisis.
Bob gives us an inside view from both the early careers recruitment and the university market and we talk about a range of topics:
Challenging the way organisations market to students: go beyond marketing messages with a more human and caring approach
Not paying lip service to Diversity & Inclusion
What smart employers are doing in response to the challenges this year
Does the early careers market have enough experience to move from being transactional to transformative?
Using your network to navigate the challenges you face
Is "campus swag" the best way to invest in your future talent?
Seeking out talent from a diverse range of universities.
You can access the episode via various podcast players here.
Thanks for listening.
Host of the Employer Content Marketing Pod
& Content Marketing Strategist