I AM NOW THE CONTENT MARKETING POD LTD

When the competition for attention is fierce, brands need to provide meaningful experiences to the people they want to attract. Selling the product, course or job isn't enough.

 
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ABOUT ME

Hi. I am Chris. Son of an ad man, I was brought up in agency life. It sparked my passion for marketing and I've built my career on it. I have been in the agency world for over 18 years and loved working with clients in the education, employer and consumer marketing worlds. 


Having cut my teeth in campus marketing, resourcing, research and integrated marketing management I have spent nearly a decade in social media and content marketing.


I was one of the first social media specialists in the employer and education marketing agency sector. I've built a service offering, restructured social media teams and helped a wide range of organisations.


I am perfectly placed to help talent attraction and university marketing teams engage their target audiences in a meaningful way.


 
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SERVICES

Expertise founded on 19 years in the agency world (including 10 years in social media and content marketing).

 

CONSULTING

Insight, Strategy & Training

If you need a strategic head to help direct your social media and content marketing delivery or just some training for your teams then I'm here.

Typical outputs: Auditing & Recommendations, Platform Workshops, Content Planning Workshops, Social & Content Playbooks, Hot Desk Consulting, Presentations, RFPs and Pitches.

CONTENT

Ideation & Planning

If you want to ensure social media is at the core of your campaigning I can spend time with your social media and creative teams.

Typical outputs: Social Media Creative Sessions, Campaign Content Strategy, Content Planning. 

OPERATIONAL

Team structuring

If you're looking to set up or restructure your team so they are social media ready then I can help.

Typical outputs: Talent Identification, Systems Advice, Team Structure, Team Leadership.

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CLIENT EXPERIENCE

Who I've worked with over the years.

I have had the pleasure of working with a real variety of clients. That's one of the great things about working in the agency world. Universities, global corporations, retailers and public sector organisations have all valued my social media knowledge.

Here are just a selection of them.

Get in touch if you want me to talk you through my portfolio. 

 
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MY BLOG

I share insights into audience behaviour and what is happening in the world of employer, education and consumer marketing.


Here you go. 

 
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VIDEO

We all know how important video is. So, I'm happy to get in front of the camera or get a video produced. 


Here are some for you to check out. 

 
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EMPLOYER CONTENT MARKETING PODCAST

85% of employees aren't engaged or actively disengaged. That's $7 trillion in lost productivity (Gallup's State of the Global Workforce).

Attracting the right talent is the #1 challenge facing organizations. What's the answer? Content marketing. 


Here's my podcast.

 

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To save you time, I will curate news, opinion and content inspiration and send them to your inbox. The Employer Marketing Drop will also include the latest episodes from my podcast.

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